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Independent B2B media Data · Power · Markets

The business of data.The economics of power.

Incretium publishes focused intelligence for professionals making consequential decisions in markets where comparable information is scarce.

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Data Yield

Deal intelligence for the emerging market in proprietary data.

For

Corp dev, investors, licensing leaders, advisers

Data Yield follows the transactions turning archives, datasets, and content libraries into a new asset class—then makes their economics comparable.

Data partnerships in practice

Reddit, Q2 2026

5.3%

Other revenue as a share of total revenue

Source

Shutterstock, Q2 2026

$56.1m

Data, Distribution, and Services revenue

Source

Shutterstock, Q2 2026

25%

Share of total revenue from that segment

Source

Anthropic settlement

~$3,000

Per eligible work; settlement amount, not a licensing rate

Source
Megawatt Report

Commercial intelligence on the terms governing access to power.

For

Developers, infrastructure capital, lenders, utilities

Megawatt Report translates tariffs, interconnection rules, and project timelines into the questions that determine whether large-load development can proceed.

The scale of the power challenge

Global electricity demand · 2030

945 TWh

Projected annual data center electricity use, more than double 2024 levels. IEA, 2025 forecast.

Source

Global investment needs · By 2030

$6.7 trillion

Estimated capital needed for data centers worldwide, including computing equipment. McKinsey, 2025 forecast.

Source

Projects facing grid delays

~20%

Planned data center projects at risk of delay unless grid constraints are addressed. IEA, 2025 estimate.

Source

Power and cooling · By 2030

$1.3 trillion

Projected investment supporting AI data centers in power, cooling, and electrical infrastructure. McKinsey, 2025 forecast.

Source

Founder & editor

Jonny Reck

Portrait of Incretium founder Jonny Reck

Jonny is a scholar, entrepreneur, and publisher whose work has moved between ideas, institutions, and emerging markets.

He began his career in scholarship, becoming an Andrew W. Mellon Fellow at The Catholic University of America, where he pursued multilingual doctoral research and published peer-reviewed work.

His work has also taken him into Washington’s network of philanthropic, public-policy, and civic institutions—communities concerned with ideas, enterprise, and long-term social change.

As an entrepreneur, he is fascinated by how established businesses can open new revenue streams from data, and by the nearly limitless possibilities that emerge when information is recognized as an asset rather than a byproduct.

More about Jonny